About us

About Us

Blue Insight is a specialist Business Intelligence Practice that has business users in mind. Our solutions provide social & collaborative BI so that you gain insight and make better decisions together.

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Fast access to information is vital in the media and entertainment sector because everything has to be tracked, monitored and decided upon in real time. Customers can be both fickle and loyal, so how do you choose which ones to concentrate on and ensure you respond to their needs quickly?

With our solutions, you can optimize your customer loyalty management and get clear and current information about orders, expenditures, revenues, plan deviations and margins.

The high-speed analytic database will support you in adhering to deadlines and budgets, making status and progress traceable at all times and providing information for strategic planning.

Areas where you can excel with Vectorwise include:

  • Ad targeting (search, display, mail)
  • Website optimization
  • Yield optimization
  • Click-through analysis
  • Click fraud analysis
  • Network usage analysis

Innovative Solutions


Our solutions deliver a leading Discovery platform that enables users to explore live data, make discoveries and decisions, and solve business problems.

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Expert Services


We are dedicated to offer you a range of quality services to ensure that we are meeting your current & future analysis & reporting needs.

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World Leading BI Tools


We have partnered with some of the world’s leading software providers to deliver breakthrough Business Intelligence applications.

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